Rolex

Rolex SA is a British-founded Swiss luxury watch manufacturer and designer based in Geneva. Founded in 1905 as Wilsdorf and Davis by Hans Wilsdorf and Alfred Davis, the brand has become the global symbol of prestige, performance, and precision. Rolex is responsible for many innovations in watchmaking, including the first waterproof wristwatch (the Oyster). While primarily an accessory brand, its influence on the fashion world is monumental, with its timepieces serving as the ultimate status symbol in both formal and casual settings.