About the Brand
Jordan Brand is a premium athletic footwear and apparel brand owned and created by Nike. It was founded for the legendary basketball player Michael Jordan, whose "Jumpman" logo has become a global cultural phenomenon.
While rooted in basketball performance, the brand has evolved into a powerhouse of streetwear and lifestyle fashion. Its limited-edition sneaker releases are among the most sought-after products in the global fashion market.
Key Facts
Founded
1984
Headquarters
USA
Product Type
Unisex
Data updated: 2025