Asics

Shoes Clothing Accessories Japan

About the Brand

Asics is a Japanese multinational corporation which produces sportswear and footwear designed for a wide range of sports. The name is an acronym for the Latin phrase "Anima Sana In Corpore Sano," which translates to "A Sound Mind in a Sound Body." The brand is a global leader in running performance, known for its proprietary GEL technology. Beyond professional athletics, Asics has a strong lifestyle presence through its Onitsuka Tiger and ASICS SportStyle lines, offering technical sneakers and athletic apparel.

Key Facts

Founded 1949
Headquarters Japan
Product Type Unisex

Data updated: 2025